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MIDO WINS AGAIN: COMMUNICATION CAMPAIGN WINS AWARD FOR THIRD CONSECUT

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Articles

Beyond 6/6: The Interplay of Vision and Perception

Authored by: Yadav Sonu, BS.Optom, Optometric physician Vision is often thought of as a purely physical function—the ability of the eyes to see clearly...

Ophthalmic Lens Thickness Part -2

Article by: Shivam Mangla, (D. optom, ABOC, FBDO) Overview of the previous part A brief idea was presented regarding the calculation of lens thickness as ...

Developments and Treatments in Eye Care

Article By:- Prof. Himanshu Pal Pediatric Optometrist, Vision Therapist and Malika Abbas, Assistant Professor in Era University, Lucknow The field of eye car...

Modern Approach to the Treatment Of Dry eye

Dry Eye Disease-Dry eye disease is a multifactorial disease of the ocular surface characterized by a loss of homeostasis of the tear film, and accompanied by oc...

Beyond Frames Strategies to Engage Luxury Eyewear Consumers

Article By:- Sumit Dutta , COO GKB Opticals In the evolving landscape of premium eyewear, success is no longer about merely selling a functional accessory. T...