Vijay Optical Partners with ZEISS India to Launch First ZEISS VISION CENTER in Nagpur

The launch of the ZEISS VISION CENTER by Vijay Optical brings ZEISS vision care solutions together with Vijay Optical’s local expertise, offering customers in Nagpur access to personalized vision care in a premium retail environment.

Vijay Optical, a trusted optical retailer in Nagpur, has partnered with ZEISS India to launch the ZEISS VISION CENTER by Vijay Optical in Shankar Nagar, Nagpur. The launch marks the first ZEISS VISION CENTER in Nagpur, as well as the first ZEISS VISION CENTER by Vijay Optical.

Enabled by ZEISS India, the new center brings together Vijay Optical’s understanding of the local market with ZEISS’s precision optics and vision care solutions, offering customers in the region access to a comprehensive and personalized vision care experience.

Located at Ground Floor, Hitech Tower, Plot No. 1A, beside Post Office, Shankar Nagar, East Shankar Nagar, Nagpur, Maharashtra 440010, the 1,900 sq. ft. center has been designed to offer customers a seamless and elevated vision care experience. The ZEISS VISION CENTER concept combines personalized consultation, advanced ZEISS technology, and premium vision solutions to create an experience tailored to individual visual requirements and lifestyles.

Commenting on the launch, Mukesh Ahuja, Owner, Vijay Optical, said: “Choosing ZEISS was a natural decision for us, as the brand stands for world-class precision, innovation, and trust. Through the ZEISS VISION CENTER, we want to bring international standards of vision care closer to customers in Nagpur and offer them access to advanced vision solutions in a premium and personalized environment. Our vision is to combine ZEISS’s expertise in precision optics with our understanding of our customers’ needs and ensure that every customer receives solutions tailored to their individual visual requirements and lifestyle. We look forward to making high-quality, personalized vision care more accessible to customers in the region and building a long-term relationship with ZEISS.”

Rohan Paul, Business Head – India and Neighboring Markets, Vision Care, ZEISS India, added: “At ZEISS India, we are committed to expanding access to high-quality vision care by partnering with businesses that share our focus on technology, precision, and personalized customer experiences. With Vijay Optical, we are pleased to bring the ZEISS VISION CENTER experience to Nagpur for the first time. This center gives customers in the region access to ZEISS’s advanced vision solutions and personalized consultation in a convenient retail environment. The launch reflects our continued efforts to strengthen our presence across cities and work closely with our partners to create a more comprehensive and customer-centric vision care experience.”

The ZEISS VISION CENTER by Vijay Optical brings together ZEISS’s expertise in precision optics and vision care with Vijay Optical’s local understanding and customer experience, creating a destination focused on personalized vision solutions. The center is designed to provide customers with a comprehensive vision care experience in a convenient retail setting.

Customers visiting the center will have access to ZEISS’s portfolio of vision solutions, including lens designs and technologies developed for different visual needs and lifestyles. The center combines personalized consultation with ZEISS vision solutions, helping customers identify solutions aligned with their individual visual requirements and everyday activities.

The launch marks an important step in expanding access to premium vision care in Nagpur and introducing the ZEISS VISION CENTER concept to the city for the first time. As the first ZEISS VISION CENTER in Nagpur and the first by Vijay Optical, the center brings together the local retailer’s customer understanding with ZEISS’s focus on precision optics and personalized vision solutions.

The ZEISS VISION CENTER by Vijay Optical is now open to customers, offering personalized vision care and access to ZEISS vision solutions tailored to individual visual needs and lifestyles.