VOGUE EYEWEAR WELCOMES SHAHID KAPOOR, WHO JOINS TAAPSEE PANNU AS ITS BRAND AMBASSADOR IN INDIA

Vogue Eyewear proudly welcomes Bollywood actor Shahid Kapoor as a new brand ambassador, marking an exciting new chapter for the iconic eyewear brand. Shahid joins longstanding brand ambassador Taapsee Pannu in a visually captivating campaign film that emphasizes Vogue Eyewear’s commitment to individuality, self-expression, and personal style.

In a world where conformity often takes center stage, the campaign reinforces brand ethos through the lens of the ‘No Rules Club’ and celebrates those who live life on their own terms. The film reaffirms that being true to oneself is the only rule that matters.

In a striking film set within a modern, gallery-inspired space, Shahid and Taapsee share a dynamic blend of playful banter and introspective moments. The setting serves as a powerful metaphor that just like art, style too thrives in freedom. The film further underlines that in a world of expectations and norms; one should live life unencumbered.

“Style to me has always been about self-expression without boundaries. I’m excited to join Vogue Eyewear and to be part of its campaign, that encourages people to be themselves, unapologetically and without rules,” said Shahid Kapoor.

Echoing this spirit, Taapsee Pannu added, “Working with Vogue Eyewear has always been about embracing who I am — unfiltered and free”. She also shared her excitement about the collaboration in the new campaign, “Together we hope to inspire more people to own their style, their way.”

The eyewear featured in the film go beyond being just fashion accessories as they are reflections of individuality, charisma, and inner confidence. From bold silhouettes to elegant classics, the new collection reinforces how the right eyewear doesn't just elevate your look; it completes your expression.

Join the movement. Be free and let free. So long as you’re being authentically you, no rules apply.

Explore the campaign collection below:

TAAPSEE

0VO5637SU

With a wink to the golden age of cinema, narrow cat eye sunglasses cut a sharp figure with vibrant hues, logo- stamped temples and a choice of classic or colored lenses. Up the impact with innovative IML technology available on selected models, delivering a dynamic pearl effect to the front of the frame. INR 5890

0VO5642SU

Geometry rules this collection, as wide-set lenses shift sharp angles over ultra-wide temples. Beyond the bold profile, classic and contemporary colorways capture the essence of catwalk style, paired with clashing or tone-on-tone lenses. INR 5890

0VO5628

Statement opticals that command attention, this contemporary style plays with color and shape to bring the fun factor every day. These angular beauties mix thick frames and chunky temples complete with tone-on-tone floral details, for an iconic look that's totally on trend. INR 5990

0VO5632B

Light, chic, and perfect for daily wear, your everyday style just got a little bolder. Timeless style embraces the unexpected, as classic rectangular frames meet trippy transparencies. The glam metal décor insert on the adjustable temples keep this style uber chic. INR 7790

SHAHID

0VO4322S

Freshening up a classic profile, the light metal frame and delicate modern touches ensure that this square look will never go out of style. Available in a variety of metal hues and Polarized lenses to suit every skin tone, this gold frame and grey lenses guarantee an offbeat look. INR 7090

0VO5620S

Write your own rulebook with vibrant irregular frames where delicate V-pins soften the square silhouette, while the temples, with their exposed metal core, reveal their industrial edge. INR 7090

0VO5598

Light, easy to fit and naturally cool, , the immortal panthos is reimagined in classic and transparent tones, this minimalist design reinterpreted for today demand
of style and comfort. INR 5990

0VO5617

A polished everyday look couldn’t be easier with this easy and fun style. with a faceted profile in light nylon fiber. Contrasting color translucent front and opaque
temples give a fresh point of view, keeping this style uber chic. INR 5990

Availability: The latest collection of Vogue Eyewear styles is available at all leading stores and online platforms.

Pricing: Styles available in price range of INR 3090 - 8290