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Fuck the Optical Industry. Really?

As Polette showcased though their stunning display at the MIDO 24, be ready for a life–changing experience.

Fundamentally changing the way people try and buy glasses by launching the first connected showrooms. Experience the future of retail with Polette.

Stunning designs and highly customisable lenses, personal advice as well as free eye–tests on the spot: shopping has never been easier. Try, scan, buy. The best way to buy glasses.

A manual quality–check by their technicians is performed for each pair of both frame and lenses in the very final stage of the process, to make sure everything is perfect before shipping.

At Polette, green isn’t only a color. It’s a mindset. Therefore, stopping greenwashing and yes to real solutions.

Yes to recycled material, yes to CO2–reduced emissions, yes to producing only on-demand to avoid waste and much more. This is what they do. Focusing on the essential. Polette.